LILY James has transformed herself into a blonde bombshell as she gets ready to play Pamela Anderson.
The 32-year-old, who is usually a more subtle blonde or brown, revealed the new hair colour as she stepped out in LA today.
She is taking on the role of the iconic Baywatch star in the upcoming drama about her infamous sex tape with Mötley Crüe drummer Tommy Lee.
It's a far cry from her usual period dramas and her recent turn in the Netflix movie Rebecca, but she appears to already be getting into character.
She will star alongside Sebastian Stan, who is playing her ex husband Tommy.
Deadline also reports the news that Seth Rogen, 38, is set to take on the role of the man who stole the couple's honeymoon sex tape.
The eight-episode series has been given the working title of Pam & Tommy.
It will depict the sex-tape scandal that rocked Hollywood, as well as the pair's whirlwind relationship, which saw them marry in 1995 after knowing each other for only 96 hours.
For years fans could not get enough of their rock-star romance, before they spilt in 1998, although not before having two children together – Brandon and Dylan.
The sex tape's leak online saw the couple enter a legal dispute with video distribution company Internet Entertainment Group, before reaching a settlement agreement.
I, Tonya director Craig Gillespie is set to direct with Rob Siegel writing the script.
Both Pamela and Tommy are not involved in the project, which is set to start filming any day now.
Meanwhile Lily recently found herself in hot water when she was photographed looking loved up with married actor Dominic West, 51, while holidaying in Rome.
The pair were seen kissing and holding hands on the trip, having grown close after filming TV drama The Pursuit of Love together.
Looking to escape the drama, the English rose is putting the incident behind her as she looks to move across the pond for the foreseeable future.
While filming won't last forever, there are claims that Lily hopes to start fresh in California to "focus on her career".
The Mail on Sunday reports: "[Lily is] planning to relocate to sunny LA for the foreseeable future to focus on her career and escape the unfair treatment she received after being pictured getting affectionate with married actor West during a trip to Rome."
A source told the publication: "It will be good for Lily to escape some of the unwanted attention she has been receiving in the UK and to concentrate on some juicy roles."
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