Private equity buyers are circling ad agencies

Hi and welcome to Insider Advertising for February 16. I’m Lucia Moses, deputy editor, filling in for Lauren Johnson. Here’s what’s going on: PE eyes agency deals. Blue Sky Studios employees mull shutdown. TD Bank reviews its agencies. If this email was forwarded to you, you can sign up here for this daily insider’s guide […]


The top 17 influencer marketers at brands who plan creative campaigns and partner effectively with creators on Instagram, TikTok, and YouTube

Insider is recognizing the top influencer-marketing execs at brands like Chipotle and HelloFresh. These 17 power players have run innovative campaigns and created lasting partnerships. They work with creators on platforms like YouTube, Instagram, and TikTok. Visit Business Insider’s homepage for more stories. Being an effective influencer-marketing exec sometimes means knowing when to give up […]


A surge of M&A deals could shape US sports betting in 2021 — including a major acquisition by DraftKings and 'generous and creative' bids for Bleacher Report

Mergers and acquisitions will shape the legal sports-betting industry in the US in 2021. Insider asked sports and gaming-industry bankers, and other experts, how deals could play out. A US firm could buy European provider 888 Holdings, digital brands like The Action Network could get acquired, and casino companies could make big moves. Visit Business […]


The exec who oversaw MoviePass as it spiraled into bankruptcy is back with a new publicly traded venture — a month after he was part of an $8 million settlement with investors

The former chairman of MoviePass is returning to the entertainment business with a new media and entertainment venture, Zash. Zash was cofounded by Ted Farnsworth, who ran MoviePass' parent company, and two investors who have ties to Triller and TikTok. MoviePass let subscribers see a movie per day in theaters for $10 per month and […]