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Demi, a Patreon-like platform for food-service workers, has accrued 700 subscribers and raised $1.5 million in funding. Subscribers pay $10 per month for access to a group chat run by a celebrity chef. Demi will launch its app in April and has "hundreds" of chefs ready to use it, said founder Ian Moore. Visit Business […]
29-year-old Gigi Kovach is a part-time influencer balancing a full-time job and two children in Sarasota, Florida. Her Instagram has become a paying side gig through her work with brands and other businesses on sponsored content. This extra income has been especially helpful for her and her family in 2020, she told Business Insider. Kovach […]
SemideCoco is a Toronto-based YouTube creator with over 150,000 subscribers who makes ASMR videos. Creators like Semide can join the YouTube Partner Program, which allows them to earn money by placing ads within a video. Semide spoke with Business Insider and shared how much money a video with about 1 million views has earned her. […]
Skincare has seen an increase in engagement across social-media platforms this year, according to a new report from Traackr, an influencer-marketing platform. Affordable brands like CeraVe and Vaseline come out on top. A new generation of influencers like Hyram Yarbro, who've seen immense growth in the months since the pandemic began, have contributed to this […]
Happy Thursday! This is Amanda Perelli and welcome back to Insider Influencers, our weekly rundown on the influencer and creator economy. Sign up for the newsletter here. During the pandemic, many mega influencers have ignored social-distancing guidelines by attending large gatherings, traveling, or appearing in public without masks. But brands are still hiring them. An example: […]
Hi, this is Amanda Perelli and welcome back to Insider Influencers, our weekly rundown on the influencer and creator economy. Sign up for the newsletter here. This week, my colleague Sydney Bradley interviewed Alexa Hollander, who is known as Alexa Sunshine on her YouTube channel, about how she makes money from thrift-store shopping videos and how she […]
Jason Wilhelm, the cofounder of the talent-management group TalentX Entertainment, tweeted today: "I think I have COVID." Wilhelm wrote on Twitter that he'd woken up with a sore throat and fever, and that he was weak and tired. "I feel like I got hit by a truck…this sucks," Wilhelm wrote to his 63,000 Twitter followers. […]
Ashley Jones has nearly 45,000 followers on her Instagram account and has over 25,000 subscribers on on her YouTube channel. She said she treats her social-media pages as a side hustle. Like many influencers, Jones earns the majority of her money online through brand sponsorships and she pitches brands and negotiates all of the deals […]